By IBTeam No Ford is an American multinational company, founded in 1903 by Henry Ford. Headquartered in Dearborn, Michigan, USA, it is a global leader in the automotive industry. While Ford has had a significant history in India through its subsidiary, Ford India, it remains an American brand.
Ford Brand Details
| Aspect | Details |
|---|---|
| Founded | 1903 |
| Founder | Henry Ford |
| Headquarters | Dearborn, Michigan, USA |
| Industry | Automotive |
| Key Products | Cars, SUVs, Trucks, Electric Vehicles |
| Market Presence | Operates globally, with significant historical presence in India |
Current Status
Ford entered the Indian market in 1995 and became well-known for models like the Ford EcoSport, Figo, and Endeavour. However, in September 2021, Ford announced its exit from vehicle manufacturing in India due to challenges in sustaining profitability. Ford has since sold its Gujarat plant to Tata Motors and ceased domestic car production.
Despite halting manufacturing operations, Ford continues to provide services, parts, and warranty support to its Indian customers. Its focus has shifted towards global export operations and electric vehicle development.
Future Outlook
Globally, Ford is focusing on innovation in electric vehicles and autonomous driving technology. In India, the company has scaled down operations but remains committed to serving existing customers through its service network.
Ford’s future strategy emphasizes electric vehicle development and maintaining a global footprint, although direct operations in India are limited.
In summary, Ford is not an Indian brand but an American multinational automaker with a long history of operations in India. While it no longer manufactures vehicles in the country, Ford maintains its presence through service and support.